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Size of the US Other Services Related to Advertising industry

NAICS 54189, Other Services Related to Advertising. Every figure on this page was published by a federal statistical agency and carries its source and period. Palanor does not estimate: a period the agency didn’t publish shows as missing, and a figure it withheld shows as withheld.

Key figures

Receipts (sales, shipments or revenue)
$22.1 billion
2022 · Economic Census
All establishments, current dollars
Employment
96,076
2026-Q1 · Quarterly Census of Employment and Wages
Private-sector jobs in the third month of each quarter
Establishments
10,603
2026-Q1 · Quarterly Census of Employment and Wages
Private ownership
Firms
7,067
2022 · Economic Census
Annual payroll
$4.6 billion
2023 · County Business Patterns

Over time

Employment · Quarterly Census of Employment and WagesLatest 96,076 · 2026-Q1
2019-Q1: 98,9162019-Q2: 98,4972019-Q3: 96,6122019-Q4: 98,2612020-Q1: 91,6852020-Q2: 64,0692020-Q3: 67,7222020-Q4: 73,4062021-Q1: 73,7912021-Q2: 75,4472021-Q3: 77,1202021-Q4: 78,5482022-Q1: 78,8702022-Q2: 81,2962022-Q3: 85,2082022-Q4: 87,0502023-Q1: 89,1742023-Q2: 91,0312023-Q3: 91,1642023-Q4: 91,7262024-Q1: 92,5362024-Q2: 93,7392024-Q3: 93,6062024-Q4: 93,4752025-Q1: 93,7372025-Q2: 94,0942025-Q3: 94,2672025-Q4: 98,0942026-Q1: 96,076NAICS 2022 from 2022-Q1
Show the numbers
PeriodValueNAICS
2026-Q196,0762022
2025-Q498,0942022
2025-Q394,2672022
2025-Q294,0942022
2025-Q193,7372022
2024-Q493,4752022
2024-Q393,6062022
2024-Q293,7392022
2024-Q192,5362022
2023-Q491,7262022
2023-Q391,1642022
2023-Q291,0312022
2023-Q189,1742022
2022-Q487,0502022
2022-Q385,2082022
2022-Q281,2962022
2022-Q178,8702022
2021-Q478,5482017
2021-Q377,1202017
2021-Q275,4472017
2021-Q173,7912017
2020-Q473,4062017
2020-Q367,7222017
2020-Q264,0692017
2020-Q191,6852017
2019-Q498,2612017
2019-Q396,6122017
2019-Q298,4972017
2019-Q198,9162017

Source: U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages · Private-sector jobs in the third month of each quarter

Employment · County Business PatternsLatest 97,046 · 2023
2017: 117,3762018: 121,5002019: 117,4862020: 115,1932021: 97,0952022: 102,5432023: 97,046
Show the numbers
PeriodValue
202397,046
2022102,543
202197,095
2020115,193
2019117,486
2018121,500
2017117,376

Source: U.S. Census Bureau, County Business Patterns · Paid employees in the pay period including March 12

Establishments · Quarterly Census of Employment and WagesLatest 10,603 · 2026-Q1
2019-Q1: 8,2432019-Q2: 8,2832019-Q3: 8,3612019-Q4: 8,4482020-Q1: 8,4252020-Q2: 8,2832020-Q3: 8,3652020-Q4: 8,5702021-Q1: 8,5702021-Q2: 8,6952021-Q3: 8,8842021-Q4: 9,0742022-Q1: 9,2792022-Q2: 9,4812022-Q3: 9,7572022-Q4: 9,9612023-Q1: 10,1222023-Q2: 10,2332023-Q3: 10,3472023-Q4: 10,4262024-Q1: 10,2692024-Q2: 10,3492024-Q3: 10,3952024-Q4: 10,4862025-Q1: 10,3572025-Q2: 10,4142025-Q3: 10,4852025-Q4: 10,6362026-Q1: 10,603NAICS 2022 from 2022-Q1
Show the numbers
PeriodValueNAICS
2026-Q110,6032022
2025-Q410,6362022
2025-Q310,4852022
2025-Q210,4142022
2025-Q110,3572022
2024-Q410,4862022
2024-Q310,3952022
2024-Q210,3492022
2024-Q110,2692022
2023-Q410,4262022
2023-Q310,3472022
2023-Q210,2332022
2023-Q110,1222022
2022-Q49,9612022
2022-Q39,7572022
2022-Q29,4812022
2022-Q19,2792022
2021-Q49,0742017
2021-Q38,8842017
2021-Q28,6952017
2021-Q18,5702017
2020-Q48,5702017
2020-Q38,3652017
2020-Q28,2832017
2020-Q18,4252017
2019-Q48,4482017
2019-Q38,3612017
2019-Q28,2832017
2019-Q18,2432017

Source: U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages · Private ownership

Establishments · County Business PatternsLatest 7,395 · 2023
2017: 7,6502018: 7,4872019: 7,2962020: 7,0992021: 7,1102022: 7,2982023: 7,395
Show the numbers
PeriodValue
20237,395
20227,298
20217,110
20207,099
20197,296
20187,487
20177,650

Source: U.S. Census Bureau, County Business Patterns

Total wages in the quarter · Quarterly Census of Employment and WagesLatest $1.3 billion · 2026-Q1
2019-Q1: $901.0 million2019-Q2: $879.9 million2019-Q3: $876.6 million2019-Q4: $962.5 million2020-Q1: $952.4 million2020-Q2: $724.1 million2020-Q3: $752.7 million2020-Q4: $978.5 million2021-Q1: $903.2 million2021-Q2: $872.4 million2021-Q3: $945.2 million2021-Q4: $1.1 billion2022-Q1: $1.0 billion2022-Q2: $1.0 billion2022-Q3: $1.1 billion2022-Q4: $1.2 billion2023-Q1: $1.2 billion2023-Q2: $1.1 billion2023-Q3: $1.2 billion2023-Q4: $1.3 billion2024-Q1: $1.2 billion2024-Q2: $1.2 billion2024-Q3: $1.2 billion2024-Q4: $1.3 billion2025-Q1: $1.3 billion2025-Q2: $1.2 billion2025-Q3: $1.3 billion2025-Q4: $1.4 billion2026-Q1: $1.3 billionNAICS 2022 from 2022-Q1
Show the numbers
PeriodValueNAICS
2026-Q1$1.3 billion2022
2025-Q4$1.4 billion2022
2025-Q3$1.3 billion2022
2025-Q2$1.2 billion2022
2025-Q1$1.3 billion2022
2024-Q4$1.3 billion2022
2024-Q3$1.2 billion2022
2024-Q2$1.2 billion2022
2024-Q1$1.2 billion2022
2023-Q4$1.3 billion2022
2023-Q3$1.2 billion2022
2023-Q2$1.1 billion2022
2023-Q1$1.2 billion2022
2022-Q4$1.2 billion2022
2022-Q3$1.1 billion2022
2022-Q2$1.0 billion2022
2022-Q1$1.0 billion2022
2021-Q4$1.1 billion2017
2021-Q3$945.2 million2017
2021-Q2$872.4 million2017
2021-Q1$903.2 million2017
2020-Q4$978.5 million2017
2020-Q3$752.7 million2017
2020-Q2$724.1 million2017
2020-Q1$952.4 million2017
2019-Q4$962.5 million2017
2019-Q3$876.6 million2017
2019-Q2$879.9 million2017
2019-Q1$901.0 million2017

Source: U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages · Private ownership

Annual payroll · County Business PatternsLatest $4.6 billion · 2023
2017: $3.6 billion2018: $3.9 billion2019: $3.9 billion2020: $3.5 billion2021: $4.0 billion2022: $4.4 billion2023: $4.6 billion
Show the numbers
PeriodValue
2023$4.6 billion
2022$4.4 billion
2021$4.0 billion
2020$3.5 billion
2019$3.9 billion
2018$3.9 billion
2017$3.6 billion

Source: U.S. Census Bureau, County Business Patterns

The ledger

Every published measure

MeasureSourceLatestPeriodHistory
EmploymentPrivate-sector jobs in the third month of each quarterQuarterly Census of Employment and Wages96,0762026-Q12019-Q1–2026-Q1 · 29 published
EstablishmentsPrivate ownershipQuarterly Census of Employment and Wages10,6032026-Q12019-Q1–2026-Q1 · 29 published
Total wages in the quarterPrivate ownershipQuarterly Census of Employment and Wages$1.3 billion2026-Q12019-Q1–2026-Q1 · 29 published
Annual payrollCounty Business Patterns$4.6 billion20232017–2023 · 7 published
EmploymentPaid employees in the pay period including March 12County Business Patterns97,04620232017–2023 · 7 published
EstablishmentsCounty Business Patterns7,39520232017–2023 · 7 published
Annual payrollEconomic Census$4.5 billion20222017–2022 · 2 published
EmploymentPaid employees in the pay period including March 12Economic Census110,10220222017–2022 · 2 published
EstablishmentsEconomic Census8,00720222017–2022 · 2 published
FirmsEconomic Census7,06720222017–2022 · 2 published
Receipts (sales, shipments or revenue)All establishments, current dollarsEconomic Census$22.1 billion20222017–2022 · 2 published

Breakdown

Industries within Other Services Related to Advertising

NAICSIndustrySizeEmployment
541890Other Services Related to Advertising$22.1 billionReceipts · 2022 · Economic Census96,0762026-Q1 · QCEW

Sources

Where every number comes from

Figures are in current dollars and are the agencies’ own, revised when they revise. Each program defines its universe differently (employer firms, private ownership, all establishments), so figures from different sources are not meant to add up. This page is not endorsed by the Census Bureau, BEA or BLS. The same data is in the Palanor API (/v1/industries) and the MCP (palanor_get_industry). All industries.